Case Study

Reinhart

“IMA helps us build a meaningful differentiation between ourselves and our competitors.”

Regional Distributor
IMA member – 15+ years

 

Challenge

Competing with national distributors.

Working with IMA
  • Provides better representation of our purchasing power in the marketplace
  • Have proven themselves to be a valuable partner in the RFP Process
  • Gives us a competitive edge through exclusive brand offerings

 

  • Enables our sales force to focus on features and benefits rather than price
  • Is a comprehensive solution for great product quality/assortment, financial return and sales support
  • Confidence in consistent product sourcing and delivery
Result

Better representation in the marketplace.

  • financial increase Financial improvement from a more focused sales force
  • focused sales force Through sales support and confidence in product quality/assortment
  • increased quality Through an improved assortment of suppliers

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